Make It Interactive One way to make your display stand out is to make it interactive. My first suggestion would be to decide on your message. Anything from mittens and hats to tea towels or soaps can be merchandised in baskets. Movement can also be implied through displays toshow off components of your products or to create a feeling. I hope you love the rest of my ebook Let me know if you have any other questions along the way. (Image source: VM), A giant whoopee cushion uses humor, scale and nostalgia to make you take notice of Fred Perrys back to school childrens clothes. Im having trouble with naming . So happy to hear you found the ideas and sketches helpful Love all the additional ideas shared in the commentskeep them coming! The only thing I could come up with is THE CHALK painting Chic. Market Displays. Learn how it is made by visiting this blog. I use new, repurposed and vintage materials. You can use that as the starting point and then implement points mentioned above such as repeating props or the pyramid formation your jams are displayed in for each flavor. I;m a stampin Up Demostrater. 12 Craft Show Tips. I have 9 6 tall black grates to hang artwork and i will be hanging fish netting over those. I try to keep that in mind when writing all my articles. There are many ways you can use pegboard in your display if youre willing to get crafty. Merchandising Displays. will be trying a few new ones out this weekend! 34 Best Christmas Card Holders to Display Your Merriest Mail. Your customer will think that it is the last piece and she will be more likely buy the item before its gone. I just had my first show, and got more than one complement on my set up. I am going to bring my encyclopedias that i chalk painted beach colors to display some mini art to show how it fits in the home look. Am selling handmade cards. I even chose a name that hopefully evoked my products. Hello Erin, Ive done craft shows in my home and did very well but that was 20 years ago. (Image source: A giant whoopee cushion uses humor, scale and nostalgia to make you take notice of Fred Perrys back to school childrens clothes. What do I do? What communicates gourmet and what would people expect if they were told they were being served something gourmet? The photos are actually taken from this blog: hmvm.co.uk She gave me permission to use her lovely pics of store windows to explain my points. Heres an article covering the topic https://www.madeurban.com/News/5_ways_to_make_your_handmade_jewelry_stand_out_eli/32, Next, work on building impactful collections, heres an article covering that: https://www.madeurban.com/News/not_enough_vendors_use_this_powerful_method_when_c/6270. USED IN RETAIL: And be sure electrical cords wont be a tripping hazard (you may want to bring Gaffer tape if your cord will run along the floor where people walk). If you want to learn more techniques to improve your craft show display, join the free email challenge:5 DAYS TO A STANDOUT CRAFT SHOW DISPLAY, Reference: Visual Merchandising & Display (4th Edition) Martin M. Pegler, Finally understand why your hard work isn't resulting in more sales, Join over 18,000 others and sign up for the And I use a food type setting for my example so you might get some ideas . It would be important to have professional photos of your products in use with great lighting. This setup uses line and composition to catch the eye and lead it to other items. Crochet Patterns. Or you could simply store extra stock in the drawers. Which techniques do you think you want to start with? More people came to see the booth and many bought from me.. Although you may only have a few feet, you also want to think of your table or booth like the inside of the store and create a layout that draws shoppers in on one side and then has a setup that allows people to shop and pay without blocking your eye-catching elements. What the big boys (or girls) in retailing do and how you can do it too. (Image source: VM). There are several other articles on our site as well as an ebook MAKE MORE MONEY AT CRAFT FAIRS: https://www.madeurban.com/Make-More-Money-at-Craft-Fairs/ if youre looking for real world examples. I will be using wooden slabs with a visit to the stone shop, I will be buying a slab or two of mountain stone to stagger and stack ontop of the wooden slabs to form a shelf Thanks so much for reading! All Rights Reserved. An eye-catching hot pink color is pulled from the product label and used in some oversized tassels that mimic the tassels on the bottle in a Jo Malone window. I explain how she's successfully created flow and share more photos of her displays at the end of this article. This window also uses REPETITION with the same product being displayed 3 times. Cupcake stands create tiered levels to display smaller items, while cake stands have a bigger surface and can help add height and levels to a table. The first sale is more fall season stuff, the second one is Halloween themed, and the third one is Christmas themed. Any display that folds flat is also one of my top choices (think hinges, folding shelves, etc!). These can sit upright or on their side and hold items such as blankets, scarves, mittens, soap, etc. You could also create a vignette within one. If you answered the card makeryoud be right! Notice how your eye is drawn down from the wreaths on the wall, and onto the product groupings on the table. Craft Show Display Ideas for Greeting Card Vendors It's been a long time, folks! Please do! document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); I live in the one of the most beautiful places in the world on the Sunshine Coast in Australia with my wife and our 2 dogs, Poppy and Mia. I am always on my own and when I think of a display idea my next thought is how to transport, set up/take down, and at home storage. My focus is on nostalgia. If you can find a way to hang or stand a tennis racket in your space (and your brand or products follow some sort of a sports theme), you can hook items to the rackets strings. Want to Stand Out at a Craft Show? Over 30,000 people have taken the free email challenge. Card Displays Wedding Ceremony Programs Green Bead White Wedding Wedding Cards Pink Purple Basket Vintage Beaded White Wedding Card or Program Basket - Green beads reflecting blue, pink, purple, and yellow, with white wire trim - ery unique beaded basket. This is so incredibly useful thank you! Great article! 5 out of 5 stars (96) $ 57.98. Limit your selection (which was proven to have increased sales by 27%) and be sure there are elements repeated within your products. Stock Up! blue and beige can help communicate a beach story). I currently have old barn wood, pallets (not disassembled) and old porch post. Each element of your display must make sense. It might be a cool idea for the card maker to keep within the baking theme and use a whisk as a display prop; sticking cards between the wire loops. What do you think of when you see a cake stand? Instead of putting out all 10 prints, just put out 1. An eye-catching hot pink color is pulled from the product label and used in some oversized tassels that mimic the tassels on the bottle in a Jo Malone window. The two photos below show different angles of the same booth. Stacks of books not only make a nice prop to accompany home goods, but they can also be used as risers to add levels to your display. The cake and cupcake stands will only work for ONE of these craft show vendors. set up 3 bust forms and have them all wearing the same necklace; one in each stone. You can also subscribe without commenting. Or a vendor selling cleaning supplies could use it to display their products. She makes string art pictures. Do you think you could help me brainstorm ideas? Lets say the prop idea cake and cupcake stand caught the attention of the following craft show vendors: In theory, cake stands and cupcake stands could work as props for all three types of vendors. If theres a way to hang items above your table you can use a hanging fruit basket, which gives you height and layers of baskets to display products in. As they walk around the venue seeing everything in proportion, an oversized picture or prop will make them stop and take notice. a candle, piece of art) or use the wire cage to hang items from. Also think about use of color in the photos; perhaps showing pink or blue in each photo. I want some great ideas to set up to sell and do really well at this. Thanks so much Carlie! and loves yoga and being out in nature. Ive recently written an article that may spark a few ideas if youre looking to add variety: https://www.madeurban.com/blog/want_to_stand_out_at_a_craft_show_try_these_displa/, Ive never commented on stuff like this before but wow, every single topic you wrote about inspired me and sparked great ideas for my booth this Sunday. ~Hi Pat! I cover the topic of selling customized work at craft fairs in this article: https://www.madeurban.com/News/how_to_sell_at_a_craft_fair_when_your_products_req/6261. Find helpful customer reviews and review ratings for NBEADS 3-Tier Log Retail Earring Display Riser, Earring & Ring Holder Detachable Unfinished Wood Retail Jewelry Card Display Stand with Groove for Crafts Jewelry Show Storage Display Collection at Amazon.nl. The front door is the first thing that people see as they walk into your home. Craft Booths. Check out: Dark backgrounds are a contrast to light-colored products, Rough textures in display fixtures can contrast the smooth finishes of products, Large elements contrast small elements and can point out delicate features. 2021 CraftMakerPro.com. Ive been reading your advice (and buying books) and used it to create a unique display for my pet beds and a few other things. There are smaller forms that are perfect for displaying jewelry, as well as larger ones that are more to scale. I have tried a garment rack behind the table, folded on the table, a small gridwall behind the table, and a tabletop garment rack, and sales have been ok, but nothing has felt right. Heres a picture of the display with the partial gridwall https://www.instagram.com/p/BLBVA5MAoCs/?taken-by=snugglestudio15. or you can turn them upside down and use it as a riser. Heres a look at Our Blue Abodes craft show display and their effective use of LINE & COMPOSITION. Would you agree that we should keep the theme on our table as white/cream so that our goods will stand out? You can also subscribe without commenting. Some sellers may ignore this but pricing each of your products is important. You dontwant moving objects to be in the way of products shoppers are trying to browse. I have them hinged together and the earrings hang from ribbon i stapled across them. I have 2 A frames and an 8 foot table. Pick up an empty wooden frame at a thrift store or garage sale; then, measure, cut, and affix a rectangular piece of pliable chicken wire (available at most home improvement and craft stores) to the back. I sell personalized drinkware, glitter items. I'm required to tell you that this is my personal blog. I do like life is what you paint it. With those 3 rules in mind, have a look through the list of prop ideas: A smaller apothecary cabinet could sit on top of your craft show table. The products used are (c) Stampin' Up! I really enjoyed your article. Add To Cart. Craft fairs are a wonderful opportunity to showcase your products and meet other artisans. Some artificial plants, such as succulents, may work to display items such as rings or bracelets. This window also uses REPETITION with the same product being displayed 3 times. The oversized toy packaging grabs your attention and makes you envision how the bright and fun outfit will look on the mannequinsor you! Design Ideas and Inspiration. Limiting Display Products If you are creating pieces in bulk, you can encourage your customers to buy by limiting your display products. White walls, floor, tablecloth, props, and uniform are bound to make shoppers stop and take notice. Please see more of their photos and an explanation of all the visual merchandising techniques theyve successfully implemented, at the end of this article. Wine bottles or even growlers might work to stand items in (e.g. When line & composition isnt implemented, the display can look cluttered and overwhelming to shoppers. Robyn. Thanks so much!! A crisp white button-up, jeans, leather loafers, and classic gold accessories are required for something as simple as walking the dog. 1. You dont want itto become a hazard or annoying (strobe lights are not the way to go), butsomething that makes people want to stop and watch a prop go through the wholemotion, can work to your advantage. That way each container has a second use and I do not have to carry multiple props. This Anthropology window is so serene. Ive taken on board your oversized display and had thought of putting an applique on the white cloth of a huge vintage sewing machine with our name on. I prop it up on the table with an easel stand. Curtains are also a great option for table coverings, especially if you know how to sew. Sale Black Iron Plate Holder with Swirl Detail $12.99 $6.49. I wanted to point out how shes successfully implemented these techniques throughout her display; even within a smaller section on her table. Clip your Christmas cards to the wire with mini clothespins. Experiment with what goes where, and look at it from the front as a buyer would, and then also from behind to make sure you have space for your market essentials (cashbox, paper bags, sales book, card machine etc). If vintage style products is your message a white/cream tablecloth and display fixtures/props could look amazing.
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